what happened to victoria secret clothing line

Hello Pam,Great article and great blog!Obviously lots of us feel the same.Did you ever find any jean that's similar to the London Jean? Im in a stable career with some disposable income and wanting to look put together with a hint of sexy for the world. Just look at how many lawsuits and class action lawsuits they had and what they were for. When Victoria's Secret announced, back in August 2021, that it was rebranding after years of falling sales and falling cultural credibility that it would become a champion of female. Victoria's Secret would soon eliminate all swimwear, Oh Snap! Everything was made all over the world, then gradually 99% was made in China. Any information published on this website or by this brand is not intended as a substitute for medical advice, and you should not take any action before consulting with a healthcare professional. Yes, VS used to be very classy! 90% of my daily lifestyle was lived in Moda International's clothing. The fashion show seems to be more focused on empowering the models who walk in it instead of trying to reach and/or relate to consumers and that's probably why the ratings for the yearly program continue to fall. "The Investor Day put much more definition around the 'sexy for she instead of sexy for he' strategy we've seen over the past few quarters," Saad said. The Victoria's Secret show and campaign helped turn a virtual United Nations of catwalkers such as Gisele Bndchen, Tyra Banks, Heidi Klum and Alessandra Ambrosio into household names. I also had an Awesome classy jumpsuit from Victoria Secret that's back in style that I would loved to have ordered again so sad. No, I don't think we should," adding, "Because the show is a fantasy. In 2018, plus-size model Tess Holliday left some choice words on Twitter for Ed Razek following his Vogue interview. I'm so sad that I'll never be able to replace my favorite cotton boy shorts, my perfect high quality nightgown I've had for 16 years or buy their jeans or quality cotton separates again. I was so disappointed when they stopped carrying that great line and googled "what happened to MODAInternational" an came across your very accurate, on-point article! I bought work clothes, play clothes, the sexiest wide/deep-necked light sweatshirts, night clothes (sexy and/or comfy), shoes, boots, leggings most of my wardrobe in the very late '80s and '90s was VSC. In November 2018, the chief marketing officer of L Brands (the retailer that owns both Victoria's Secret and Bath & Body Works), Ed Razek, made a splash in the headlines for controversial comments he delivered during an interview with Vogue. As a subscriber, you have 10 gift articles to give each month. It was suited for a more sophisticated crowd, and now I just can't bring myself to shop there. What happened to Victoria Secret clothing line? I just read your post and yes I loved the London Jean and Moda collections as wellbut I did find Stetson jeans for women on Amazon and absolutely love them, they fit great and I can get a smaller size because the cut is normal cut!!! Victoria's Secret was accused of failing to adapt to the times. It's was 2000, so of course it had small rhinestone trim, and I absolutely adored it. They used to have such clothes such beautiful clothes. Shop all women's clothing at Victoria's Secret. Which I might add, has never happened!! I have found 2 pair in my size. AND I DO MEAN THAT! sad to say I don't for muchh there anymore. When Singer's departure from the brand was announced in November 2018,Bloomberg reported that the company's stock price was down about 39 percent. Now I can only find their jeans on eBay and poshmark. Alongside the retail changes, you will also see a significant decrease in. I have coats, sweaters, old jeans, shoes,shorts, etc--you name it. Gadzooks 7. Train was new then and the opening act.Take care and I would love a reply!~ niki. To revisit this article, select My Account, thenView saved stories. L Brands' board of directors announced that it had hired an outside law firm to review its relationship with Epstein, who died by suicide in jail in August 2019.In September, Wexner addressed his ties to Epstein at L Brands' investor meeting. If I didn't still buy panties, lip gloss, and body lotion from them, I would definitely get rid of my VS Angel Card. This robe still makes me feels special. Slob Nation: Why Do So Many People Today Dress Like Hobos in Public? I don't know what I'd wear if I had not stocked up??? Victoria's Secret will also test a number of off-mall locations, beginning this fall. Someone feels as I do! Tragically, in 1993, Roy Raymond jumped to his death from the Golden Gate Bridge. After discovering many of his male friends felt the same way about shopping for their partners' intimates, Raymond decided to open a "Victorian-boudoir" themed lingerie store in a small Palo Alto, California shopping mall, according toSlate. It was a totally uncomfortable experience. Also there is the Sport line now which is Fabulous, I repeat fabulous! I just busted the seat out of my last pair. Victoria's Secret and Bath & Body Works, the two remaining brands under the L Brands umbrella, are about to break up. I loved their yoga pants. And now I make a good amount of money that I could spend *(and I suspect there are many women like me)..but sadly some idiot decided that it would be a good idea to cater to broke, grungy college girls. PINK Fleece Zip Up Perfect Hoodie. The publication even went so far as to say that Pink "stands on its own as a viable business." When I worked at a hotel during my college years and then secured my first office job about a year after I graduated, much of my wardrobe was comprised of purchases from Victoria's Secret. And as others have said, they had the best jeans ever and I don't know what I'm going to do the day my last two pairs wear out. Being 5'10" it was never easy to find pants that fit me properly. I own the classical music collection they put out also. Just look at my intro graphic at the top of my post. To revisit this article, visit My Profile, thenView saved stories. So sad. Victoria's Secret plans to revive its annual runway show in the future only without its Angels this time. Wow! My hope is that the company rethinks its plans to discontinue selling so many popular items. And let's face it, nobody looked classy or good in a turtleneck and riding jacket. I first wrote about the downfall of Victoria's Secret here a good 5 or 6 years ago, but the topic is worth revisiting. I especially loved the stretchy pencil jean.Thanks again,Elaine. I have 3 bikinis and a tankini, with matching cover-up beach pants that I still wear! Women who don't want to look as though they just rolled out of bed but also can't afford haute couture are such a missed target market in clothing. Because of this, he became one of the most important people in the modeling world, helping to launch the careers of Gisele Bndchen, Tyra Banks, and Heidi Klum. But it's disappointing to me that they're choosing to cater to a younger, selfie obsessed demographic and ignoring the spending power of older women. Long the star within L Brands, Bath & Body Works got a particularly strong boost last year during the pandemic, as consumers stocked up on sanitizers to keep their hands clean. Some parents complained that Pink was being brought down by Victoria's Secret's over-sexualized ads. I'm deeply disappointed with what they've done and would not buy from them unless they kept going with what good thing they had going before. My 15 yo daughter wears a couple pair of the yoga pants. Has the world-famous lingerie brand lost its mojo? Translation? Below we picked 10 swimsuits, bikinis, and monokinis that you need to scoop up asapbefore its all over Before we get shopping, let's look back to some behind-the-scenes pics from the 2015 Swim Special. Victoria's Secret canceled its runway show in November 2019, 24 years after it . Oh, there's plenty more "get off my lawn" posts here on Go Retro. Now? In November 2017 the day before the Victoria's Secret fashion show was set to film plus-size model, Sports Illustrated covergirl, and body positive activist Ashley Graham took to Instagram to post a lingerie-clad photo of herself strutting down a runway, complete with a photoshopped pair of angel wings. "We think that those are areas with opportunity to meaningfully drive our future results.". these suits and coats are still gorgeous and i still get compliments on them. No suits. Prepubescent isn't aspirational to most women. I still have the cotton terry bathrobe I could only afford with my employee discount. Source: L Brands earnings reports. And she told us very clearly to change our focus from how people look to how people feel from being about what he wants to being about what she wants.". I hope they realize the error they made. Victoria's Secret is also planning to scale back on promotions. I too drooled and purchased many items from the old amazing catalogs of the 80's & 90"s and and even up to a year ago. The truth is, theres no single answer and certainly no single brand with the answer to what is sexy because that is up to each individual. They are still in excellent shape. My closet is still 25% Express tricot and 90's vs thanks to sister hand me downs/stolen out of sisters closet. How it went from a tasteful catalog company to an acceptable soft-core entertainment vehicle to what it is now. Global Business and Financial News, Stock Quotes, and Market Data and Analysis. Wah! Couldn't agree more!!! The series delved into Wexner's ties with Jeffrey Epstein and said that questions remained about the nature of their relationship. Then VS body and foot lotion kept my feet in great shape. Was checking on pricing when I found this. So disappointed in the selection offered, they can't get a bra style that is simply beautiful & comfortable. :(. My poshmark is @lovenstuff . Get out of my brain!! Most of my bras and cotton panties are VS. People come and go, so i give an average of 3 for 1 super good experience, and more than 8+ bad experiences. The lingerie giant said Monday it will be renamed Victoria's Secret & Co. when it splits off from L Brands in August and becomes an independent, publicly traded company. Read more: Victoria's Secret is experiencing a major comeback after years of declining sales and Wall Street is salivating. Specifically, a majority of brands now "clamor to be women's friends." If someone were to bring back the quality fabrics, the option of silk pajamas and quality velvet robes, etc., with comfortable, generous cuts, along with quality loungewear and sophisticated fragrances, all in one place, they would be a HUGE hit with my demographic - women from 45-60 who know what elegance and quality are, and are willing and able to pay for them. Who makes these decisions? This included permanently closing as many as 250 Victoria's Secret and Pink stores in the US and Canada in 2020. Read more: People slammed Victoria's Secret after its marketing chief made controversial comments about transgender models, but he didn't resign. The 100% wool sweaters still are holding up as are the jeans and dresses. Brand new! I can't believe that someone doesn't see the gaping hole left in the marketplace. The prices have increased and there's no way to justify this. The cut of the pajamas is awful, the patterns are horrendous, the perfumes all smell sickly sweet, like bubblegum, and now evidently they no longer even sell satin pajamas. In November 2018 only days after Ed Razek's controversialVogue interview hit the stands it was announced that Jan Singer, the chief executive officer of L Brands, had left her role after only two years with the company. This is a big deal not only for the fans, but also for the lingerie store and its parent company L Brands. Total bummer that they went in a dramatically different direction. His vision was summed up by Slate's Naomi Barr in 2013: "Raymond imagined a Victorian boudoir, replete with dark wood, oriental rugs, and silk drapery. I looked over their website just now, and it's a good thing I've been collecting some of their older real silk items via Ebay, because they don't have ANY now. You said exactly what I have been feeling about VS and their spiral from class to trash. At times it has felt as though it has been someone young, hip, & classy, while other times it has been clear the person in charge hasn't a clue what women like. They are sophisticated with an heir of sexiness. Thanks for writing this. on this blog. RadioShack 6. The Victoria's Secret annual runway show. I was looking to replace a very nice Moda International, White French Cuff Shirt, with the hidden buttons, that I purchased thru VS, as it has recently tore. It's an attempt. Looks like my 27 year love of VS has come to an end. Victoria's Secret, though still a global behemoth in its industry, has struggled with dwindling sales. He is right, I am so disappointed. Sign up for free newsletters and get more CNBC delivered to your inbox. Again, the quality deteriorated so badly I stopped buying completely. I remember their nice coats, too. God, I miss the old Victoria Secret. These change each year. With high quality clothes and Stuart Weizman shoes! Thanks for the trip into the past. Basically what happened was the the original Victoria's Secret was sold to The Limited. The first is all maximal provocation in its game-playing, the second mostly minimal wabi-sabi (even if Skims, with its new swimwear ads featuring the newly divorced Ms. Kardashian as a camp California Stepford wife, seems to be edging into more cinematic territory). I am so disappointed that they have discontinued their clothing line. (A lot has happened since then!). (And sorry that I cannot respond to every comment posted here about this particular post, but I read every single one!) Ditto the pants and jeans, tops, so much! i even loved their skinny jeans from 5/6 years ago! This article is Still sharing on fb because this article is TRUE .some folks need to start back wearing turtlenecks if you ask me. https://pin.it/1RNXy5d just look me up on poshmark bc Ive been on there more than anything trying to stay afloat until we can go back to work. I just bought the tuxedo suit on Poshmark for $100! And the cutbacks, didn't stop there. And its not just limited to clothing. There's no shortage of places catering to the former, so nothing distinguishes VS now.Now they're just a step up from Old Navy and way more expensive. I miss the classy business clothes that were always sexy and fit perfectly. I am also a tall woman and I absolutely love the cut and length of their clothing. Bloomberg later reported that L Brands had resumed discussions to sell the brand once more and was seeking a much higher valuationin the region of $3 billion. The biggest risk that it faces after the split is growth stalling. Waters said the new show, when it takes place, will be presented in a much more "culturally relevant" way. I love jumpsuits! Well, now a new ad campaign that celebrates the Victorias Secret of today, as a spokeswoman said, is here, promising weve changed and we see you and featuring women of different skin colors, ages, shapes and abilities, looking super-comfortable in simple silk bras and panties. I was just in my closet choosing a dress for work tomorrow and pulled out one of my favorite black dresses and it made me look at the label "Moda International" so I had purchased at Victoria Secret. I never even considered shelling out VS prices for a bra! Call and close the credit card. We're taking a trip to Italy in 6 weeks and I thought "I need to get on the Victoria's secret website so i can buy a couple of classic reliable staples" hugely disappointed. Yes!! Plus it was so well made. I used to buy most of my adorable things through VS on-line - couldn't believe when they changed to their ridiculous new image and stopped selling great clothes! Her agent later confirmed that she had signed a contract with Victoria's Secret. I am a Baby Boomer and have fond memories of the "old" Victoria's Secret. Stiff, creaky cups, inconsistent sizing and bands that are always too stretchy to give any support. ", During his controversial 2018 interview withVogue, Ed Razek justified Victoria's Secret's lack of plus-size models by citing that they "attempted to do a television special" in 2000 specifically for plus sizes. That's how I got to this site! I told her that she would never guess where I got the sweater from and how old it was. Everything is either too gaudy and blingy or way too casual. I can't buy Agent Provocateur all the time. $1.11 billion. Gorgeous face and figure and would probably be considered "heavy" by today's standard because she was/is curvy Incidentally, I have the same issue with Bath and Body Works. This was a sky-high jump from previous store closings, which usually averaged around 15 stores per year (via USA Today). It might sound a little depressing, but there's always a light at the end of the tunnel. What a loss. So totally agree. I have not purchased from them since 2010, as I have vowed not to. The models were so beautiful then. Thank you for your post about Victorias Secret. They are cheap, stretchy thin cotton material type pants that one could buy for $10 in a Walmart store. I also wore a lot of their clothes when I first started working in the early 90s and loved their lingerie and accessories. What will spring-break style even look like next year? . Like many of you, I landed on this sentimental, rather funny, and entertaining blog. glad i bought what i did when i did. I imagine they'd look a tad strange! I wish whoever was running the company then still was today. Solely majoring in panties, bras, lingerie, pajamas & perfume is not enough when other competitors have all that and more. I wear my last pair of VS jeans sparingly so that they'll last me forever! L Brands (the name of the parent company) also owns Victoria's Secret, as someone on this thread mentioned. Kiss my fat ass, [Victoria's Secret]. Time described it as the "internet-breaking moment" of this era after 1.5 million viewers tried to tune in and crashed the site. Found this article wondering about what happened to the VS Moda International line. so sad they both stopped them and no reason why?. I'm not sure I can fit into my London jeans. It also plans to give hundreds of dated-looking stores a lighter look. I do not in any way claim the rights of ownership to any of them. Wish they would bring back the high standards and quality! Can't find anything to wear anymoore.. Return everything. Hope someone can give ideas (saw Stetson jeans post) for other sites to try if you like the loungwear (not yoga style), they carried. Thanks for your comments, Kendra. I bought some one of a kind pieces and enjoyed window shopping even when I wasn't buying. I still have a gorgeous wool pea coat that I wear every winter You just can't find such classic and well made pieces anywhere now. According toStuart Burgdoerfer, L Brand's executive vice president and chief financial officer, the decision to close the increased number of stores was "based on the overall performance of the Victoria's Secret business not meeting our expectations or having year-on-year declines.". I don't like the pink line either. The store was full of men just standing around (probably taking in all the free porn on the walls) and I was horrified that I had to almost yell out my bra size in front of all of them. Real bummer. They totally remain the property of their respective owners. All written content, unless otherwise noted as being quotes, has been written and copyrighted by me. Try Ashley Graham's five easy tip to looking fab in yours: 2023 Cond Nast. Only their sleepwear and undergarments were sold in the stores; the regular clothing line was marketed through their catalogs. Womp womp. There are obviously many former disappointed fans out there!! But too small on me now and a size 6 back then was true to size;) !!! Despite her attempts at remodeling the brand's strategy, both in-store and online Victoria's Secret sales continued to decline as consumers gravitated toward brands for which size inclusivity and representation were top priorities. Power to the people! To this day I've yet to find a brand of jeans that fit me quite like London Jeans did. I still have about 12 pair but they are gradually wearing out and being retired. This article makes me so happy! I also still have a beautiful pair of cropped summer pants with a tropical print on them that no longer fit me but like you, I'm hanging onto them in case I can wear them again one day. The label said they were made in Sri Lanka so perhaps the factory still exists and is making them for someone else? I was so happy to find some VS eyeshadows and lipglosses on Poshmark recently. Thank you so much for posting this!! "Seven for $35" "Five for $25" "Buy one bra, get another for only $15!" When these words are posted on Victoria's Secret signs, emails, and flyers, most women can hardly hold themselves, let alone their wallets, together. The models thatmade it into the catalogs were gorgeous and classy, and included Karen Mulder, Stephanie Seymour, Jill Goodacre, Naomi Campbell, Helena Christensen, Elle Macpherson, Tyra Banks and later, Heidi Klum. This is a stark 180 from what their image used to look like in the '80s and '90s. The company plans to make the displays at its stores more body inclusive by adding plus-size mannequins. "We lost relevance with the modern woman. Razek hired the best photographers and television directors in the world to make commercials for the brand. It is the PERFECT denim skirt and clearly very well made. It looks at how the company got from the mythic Victoria a well-bred Brit with a bit of a sensuous side to angels emerging from a spaceship in silver bomber jackets with laser guns and matching undie sets. However the last few years have been a great disappointment. I miss it too, was searching on google for info as to why VS had decided to discontinue its clothing line and found this article.I used to order from them since the mid 90's and adored receiving the catalogs, my favorite line was the "bra tops" the few tanks and dresses I currently are always my go-to summer pieces, again, so disappointing. I told them what I thought, which was a compendium of all of the above insightful comments. A classy respite to Frederick's of Hollywood. Barf! They've been loosing long time customers. Victoria's Secret has NO SILK. A page from a 1979 Victoria's Secret catalog Image via, Until Raymond sold the company in 1982, Victoria's Secret was mostly marketed to men. Insider charts the rise, fall, and subsequent comeback of the brand. Seriously, get real clothes on to be out in public. I went in our local VS store this past Christmas season to get some new very sexy bra's. Ha!!! "I came out and I took the pink striped bag and stuffed it in my bag because I was embarrassed I'd been shopping there," Zak revealed to the publication. I was running around in a comfy Moda International cotton/spandex black dress yesterday and wanted more of the same. All excellent quality and made in USA! I added up all of my purchases over all the years I have been buying Victoria's Secret catalog and it was well over $100,000. http://money.cnn.com/2017/02/23/investing/victorias-secret-l-brands-sales/index.html. I feel like they'd do it all over again if the opportunity arose. John Mehas, president of luxury fashion house Tory. so I started shopping elsewhere, Still unhappy because nothing was as nice as what I was use to with VS I still have some of the bras I purchased before the change and they are still perfect. Yet the dominant images of lingerie are still those of binaries and extremes. I dread the day my last London jeans/cords wear out and all the cute shirts are done, no more mix and match swim suites, no more cute wool pea coats and attractive office clothes. Everything has stupid-looking, unoriginal graphics or giant skanky ass-lettering. They were the best. Its now my special ocsssion make up so I dont run out LOL. I may buy a sleep shirt,but other than that i don't think they have any clothing that I like anymore. I am 26, barely old enough to remember the VS you're talking about. Victoria Secret lost a customer in me. I love this article and feel exactly the same way as all you good people. JUST put on a MODA International sweater today. So I can't imagine why, if someone as myself has spent that much individually, they thought they were losing money on their clothing line. Have a hard time going in now and only order the cotton panties online. sadly it just didnt fit me right :-/ so I was gonna put it up on my poshmark. Victoria's Secret was a class act many years ago and it has turned into trash. That's who I am. Hair in a french twist and to this day the owner is still my friend and she remembers that outfit. I see that I'm late to this party, but my sentiments totally agree with you! I used to get the knit twinsets and loved them. Last time I looked at their sweater selection online it appeared to be made up of mostly sub-par styles, colors, and quality for what seemed to be outrageously high prices. Victoria's Secret is still eyeing bigger growth opportunities in China, its largest international market, and online. I'm So Picky.Venus is okay, but they're not as high quality as VS used to be. Just look at all of the dollar stores around. Now, want to find your perfect swimsuit? Just the spoonful of sugar we needed to get through this wardrobe-changing news. ", Astrid Stawiarz/Stringer and Patrick McMullan/Getty Images, hired the best photographers and television directors, wrote in a note to investors in March 2018, Pink was being brought down by Victoria's Secret's over-sexualized ads. "Who needs VS anyway?" And I miss their MODA line. It's 2017 and I am still upset about the clothing being gone!!! VS saw that the market was going to be flooded with cheap clothes, and they decided to end the clothing sales and focus on what they could make cheaply and sell lots of. What I miss most is the full coverage bras from the'90s,sadly I havent found any other store that is like theirs. I still have one pair that I only wear every so often so I can hold onto them as long as possible. Ironically, Frederick's of Hollywood appears to me to have better quality clothing these days, and they still use attractive adult women for their models. I purchased business suits, cocktail dresses, sweaters, shirts - even winter coats and boots - and yes, those FABULOUS JEANS!! I put it on, and it stretched to fit without looking stretched out or indecent in any way, it was just a great little T-shirt! We could be a huge revenue source for them. an hourglass figure. Alex, a New York City Fifth Avenue Victoria's Secret employee, recounted an experience her coworker had. Their clothing was romantic, classic and of excellent quality. Racks, shelves are packed with not a clean stress free place to shop. VS even discontinued their swimwear. Just yesterday I went on line to look for some of the light fragrances and maybe a pair of jeans, and sure enough they are depleted of the beautiful dresses and jeans they used to offer. Im trying to find who made the amazing cotton/spandex bra tops as these have been my mainstays for decades. And V/S is no help! She thanked me and suggested that anyone who misses the clothing line and now the swimwear line should call customer service and tell them. If any of you find the equivalent or brand names in under a different name, let me know please. Or, maybe it's just too late :-(. I still have some clothing items from back then, I wear to this day, especially the cotton yoga pants and the cotton tee shop tops- I hang on to them for dear life! I was so disappointed not to find the VS smart, classy, feminine clothing online yesterday - - so I requested an online "chat" - and I was told the company is focusing on "what they do best". All they sell now are low-quality beach wear and lounge wear. I'm just a passer-by, but I'd like to comment on this. London Jeans were my favorite and go-to jean. I will not hold my breathe in hopeful anticipation that VS will suddenly revamp their products or additionally cater to those of us who loved their brand when we were just starting out professionally, or discovering how to be sexy and elegant at the same time. The show, which was run by Ed Razek (longtime chief marketing officer of L Brands), became an iconic part of the brand's image. They dumped the original concept and replaced the high class merchandise with their own private label stuff rebranded as VS. I am so glad I am not the only one!!! They're also not as expensive, but a lot of their stuff is too sexy for work. By June 1982, Limited which had previously acquired Express and Lane Bryant was listed on the New York Stock Exchange. $625.7 million. I shopped VS in my 30s, 40s, and 50s and have steadily watched the clothing quality sink to the bottom. It has been just over two years since Leslie H. Wexner, the founder of L Brands and the man who built Victorias Secret into a behemoth, stepped down as chairman and chief executive of the company after his ties to Jeffrey Epstein were revealed. Sometimes just cool is sexy, too.). I kind of stopped buying most of their other clothing several years ago because the quality has gotten so bad and most of their clothes were either too sloppy/baggy or too frilly/foofey. I do remember seeing the "Old" Victoria's Secret catalogues many years ago but never shopped from them because the clothing was way out of my budget and the undergarments were as well. 4.5 out of 5 stars 110. Yes! Recently there had been some manufacturing changes I noticed, they started to sell pjs that were very nice silk and these neat leather jackets! I said a couple years ago that I thought they were slowly going out of business & it sounds like that's turning out to be true. We want to hear from you. However, business analysts revealed in 2018 (via Slate) that Pink sales were steadily declining much like the rest of Victoria's Secret. Does anyone else remember when they put out a "Country Collection" catalog that featured the jeans, casual wear, athletic gear, outerwear, etc.?

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what happened to victoria secret clothing line